In 2020, Sergey Nochovnyy, a Russian businessman earning over $2 million annually, made an unconventional decision during Moscow’s COVID-19 lockdown. Feeling restless and tired of staying indoors, he joined a delivery service, earning just $13-20 a day. Nochovnyy walked nearly 20 kilometers daily to deliver meals, not out of financial necessity, but to stay active and gain a new perspective on life. The monotony of lockdown had left him searching for purpose, and the job provided physical activity while fostering a deep appreciation for the dedication of delivery workers. His decision, surprising for someone of his financial status, illustrated the unexpected ways people adapted during the pandemic. For Nochovnyy, it wasn’t about the money but finding meaning and movement in a world that had come to a standstill. His story became a unique example of how individuals sought to cope with isolation and monotony.